Founded in Florence in 1921, Gucci is one of the world's leading luxury fashion brands. It is renowned for its creativity, its sense of innovation and its Italian craftsmanship. Gucci makeup is ideated under a manifesto of beauty. Everyone should be able to wear makeup how they want to, whether to reveal your true self, allowing you to be yourself, or who you want to be.

GUCCI MAKEUP
GUCCI MAKEUP

Gucci Beauty unveils the new Concentré de Beauté, a lightweight concealer that effortlessly blends for an even, longwearing, second skin finish.

GUCCI FLORA
GUCCI FLORA

Contiuing the story introduced with Gucci Flora Gorgeous Gardenia, this is the third fragrance to join the joy-fueled world of #FloraFantasy.

GUCCI GUILTY
GUCCI GUILTY

Introducing Gucci Guilty Elixir de Parfum Pour Femme and Pour Homme, Gucci Beauty’s latest, powerful invitation to love and self-acceptance.

THE ALCHEMIST’S GARDEN
THE ALCHEMIST’S GARDEN

Gucci’s Alchemist’s Garden is a Luxury Collection of Eau de Parfums, Perfumed Oils, and Acque Profumate inspired by the art of alchemy.